Company Description
With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry. Our solutions make over 12 million customers genuinely happier – and that’s something we really care about. We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better. Join us and discover a place where your potential meets your passion for pets. That’s the power of plus.
Job Description
We are seeking an experienced SEA Manager to join our team and help drive our digital marketing efforts to new heights.
Your Tasks
- Plan, develop and manage SEA/PPC campaigns across Google Ads, Microsoft Ads, and other relevant platforms
- Continuously optimise account structure, keyword portfolio, product feed, audiences, ad copies, promotions, landing pages and bidding strategies according to top-level and country specific strategies and targets
- Manage budgets effectively, ensuring optimal allocation of resources for maximum ROI
- Monitor and analyse campaign performance, providing actionable insights and data-driven recommendations
- Conduct advanced analysis and leverage data insights to inform decision-marking, identify trends and uncover hidden growth and optimization opportunities
- Collaborate with cross-functional teams, such as Digital Marketing (SEO, Affiliate, Display), Sales, Promotions, Graphics, and Analytics, to create cohesive and successful marketing campaigns
- Stay up-to-date with industry trends, best practices, and emerging technologies in SEA/PPC
Qualifications
- Profound professional experience (3+ years) in paid online marketing, with a proven track record of managing successful PPC campaigns on Google Ads and Microsoft Ads
- University degree in Economics, Marketing, Digital Media or related fields
- Strong affinity for numbers and excellent analytical skills, with proficiency in Excel and confidence in data-driven decision-making
- Proficiency in using advertising tools and platforms, such as Google Ads, Google Merchant Center, Microsoft Ads, Google Analytics, Google Tag Manager, Adobe Analytics, SA360
- Strong communication skills as well as a goal-driven and team-oriented working style
- High level of initiative, accountability, reliability, and a self-motivated, driven personality
- Language skills: fluent in English; additional languages, especially French, are a plus
Additional Information
Headquartered in Munich, with offices across Madrid, Krakow, Wroclaw, London and Vienna, we collaborate because we genuinely love working together - so you’ll be at the heart of an incredible, multinational team. We trust each other to get the job done, which means you’ll benefit from hybrid working, spending 60% of your time in the office and 40% at home. There’s an option to work for 20 days abroad in approved countries too.
Add to that development opportunities that help you to shape your own career path, excellent training and support, wellbeing offers, subsidised transport or bike leasing, plus 20% discount across all our products, and you’ll begin to get a sense of what sets us apart. Find out more about the specific benefits at your local office in our blog posts.
At zooplus, we believe in equal opportunity and support everyone to fulfil their potential. We recognise the power of listening and learning from each other and embrace diversity and inclusion of all.
#LI-Hybrid
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zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
Department: Sales & Marketing
