Job Specification: Head of Marketing & Communications
Location: Flexible - Preference across Signet offices in Abu Dhabi, Limassol, London or Zurich - Other arrangements possible for the right candidate
Role Overview: To shape and execute the global communications, marketing and media strategy for the firm.
Key Responsibilities:
Communications & Branding
- Develop and execute the firm’s annual media plan (press, events, social, digital).
- Manage corporate messaging and ensure consistent client-first positioning.
- Oversee content production: thought leadership papers, newsletters, investor reports, website content.
- Build and maintain media relationships with financial journalists, influencers, and industry publications.
Client Information Management
- Ensure high-quality, timely client reporting (presentations, investment commentaries).
- Coordinate with investment & relationship teams to translate technical content into client-friendly communications.
- Develop templates and guidelines for consistent information delivery across offices.
Digital & Social Media
- Lead LinkedIn strategy, manage content calendar, oversee digital campaigns across social media platforms.
- Ensure SEO optimization and analytics tracking.
Events & PR
- Organize client events, roundtables, and annual forums.
- Prepare leadership team for media interviews and conferences (briefings, talking points).
Candidate Profile:
Background & Experience
- 7–15 years in wealth management, private banking, asset management, UHNW relevant brands or professional services (Big 4, law firms).
- Proven experience in communications, PR, or marketing.
- Strong understanding of financial markets and HNW/UHNW client needs.
- Track record of media placements, content production, and event execution.
Skills & Competencies
- Excellent writer and storyteller (English a must; German/Spanish/French/Arabic/Russian a plus).
- Ability to translate technical investment content into engaging narratives.
- Network with journalists, editors, and industry groups.
- Strong project management and cross-border coordination skills.
Personality Fit
- Entrepreneurial mindset: proactive, entrepreneurial, comfortable with hands-on execution.
- High integrity, discretion, and ability to deal with sensitive information.
