About CASA by JJ
CASA by JJ is a fast-growing London luxury homeware and lifestyle brand celebrated for its refined aesthetic, timeless design, and commitment to exceptional craftsmanship. Born from a deep appreciation for home and heritage, our collections span soft furnishings, tableware, and lifestyle accessories - each piece thoughtfully designed to bring elegance and warmth to everyday living.
With a loyal following that includes design lovers and discerning clients worldwide, we're on an exciting growth journey. As a direct-to-consumer brand rooted in Chelsea, we combine creative ambition with entrepreneurial energy, building something truly special in the world of luxury homeware.
The Role
We're seeking a creative, multi-talented Social Media Manager & Content Creator to own our social media presence end-to-end across YouTube, Instagram, and TikTok. This isn't just about strategy - you'll be behind the camera creating scroll-stopping content that drives explosive growth.
Working three days a week (Tuesday–Thursday) in our Chelsea studio, you'll shoot, edit, post, engage, and optimise. You'll have creative freedom to bring our brand story to life while staying obsessed with what's trending and what converts. If you're a content creator who understands growth, loves luxury lifestyle brands, and can produce beautiful work that performs, this role is for you.
What You'll Be Doing
Create all content: Shoot photography and video, edit short-form content, and produce platform-optimised assets for YouTube, Instagram, and TikTok
Develop and execute platform-specific strategies to grow followers, engagement, and views
Own the social content calendar from concept to publication—strategy, creation, and posting
Stay ahead of trends, algorithm changes, and platform updates to keep content fresh and high-performing
Analyse performance metrics and use insights to continuously refine content strategy and improve ROI
Engage with the community, respond to comments/messages, and build authentic brand advocacy
Collaborate with our designer and creative team to ensure brand cohesion across all touch points
Work with paid media teams to amplify organic content and coordinate campaign launches
Report on KPIs and provide actionable insights to leadership
What We're Looking For
3+ years creating content and managing growth for brand accounts on YouTube, Instagram, and TikTok
Strong photography and videography skills - you must be comfortable shooting and editing content independently
Proven track record driving measurable growth in followers, reach, engagement, and video views
Portfolio or case studies showcasing content you've created and growth you've achieved, particularly in startup environments
Deep understanding of platform algorithms, content formats, trends, and what makes content go viral
Proficient in video editing (e.g., CapCut, Premiere Pro, Final Cut) and photo editing
Familiar with Meta Business Suite, YouTube Studio, TikTok Analytics, and scheduling platforms
Excellent storytelling and creative eye with demonstrated brand cohesion
Comfortable analysing data and adjusting content strategy accordingly
Self-starter who can work independently and take ownership of the entire content process
Experience with influencer collaboration and user-generated content is a plus
Nice to Have
Experience in fashion, lifestyle, or homeware industry
Ability to work cross-functionally with creative and marketing teams
Familiarity with paid social strategies and A/B testing content
Startup or scale-up experience where you've built social presence from the ground up
Why Join Us
Work directly with the founder in a creative, dynamic startup environment
Part-time schedule (3 days/week: Tuesday–Thursday) in our beautiful Chelsea studio
Competitive salary based on experience
Staff discount on all CASA by JJ products
Creative freedom to experiment and grow our social presence
Opportunity to transition to full-time as we grow
Make a real impact - your content will directly drive brand growth
Access to industry events and a supportive, inspiring team culture
How to Apply
Please submit your CV and a portfolio showcasing content you've created with performance highlights or case studies via the Careers Page. Links to accounts you've managed, content examples, or campaigns are essential. A short cover letter or video would be wonderful.
We're reviewing applications now and excited to find our next team member.
