Job Description Summary
GE HealthCare’s AKA Region Marketing team is seeking a proactive and detail-oriented Marketing Communications Intern to support the execution of integrated marketing initiatives across ASEAN, Korea, and ANZ. This internship offers hands-on experience in content development, campaign coordination, digital marketing, and compliance processes within a global healthcare organization.You will work closely with the AKA Marketing Communications team, modality managers, and country zone marketing teams to help deliver impactful communications and content that support business growth and customer engagement.
Job Description
Key Responsibilities
Marketing Communications Support
- Assist in maintaining and updating core content assets (e.g., brochures, presentations, videos, testimonials).
- Support localization and translation efforts across AKA languages to ensure cultural and clinical relevance.
- Help ensure brand consistency across all communications materials.
Campaign Coordination
- Support the planning and execution of multi-channel campaigns for New Product Introductions (NPIs), webinars, and events.
- Assist in preparing campaign briefs, timelines, and stakeholder communications.
- Help monitor campaign performance and compile post-campaign reports.
Digital & Content Marketing
- Contribute to content calendars for digital platforms including website, email, and social media.
- Assist in updating regional websites and campaign landing pages.
- Support SEO optimization and content tagging.
Compliance & Administrative Tasks
- Help navigate internal workflows for compliance approvals using tools such as Aggregate Spend Tool (AST), Veeva, and Agora.
- Assist in documentation and reporting to ensure adherence to GE HealthCare’s Ad & Promo Policy.
- Support logistics and coordination for webinars, conferences, and customer events.
Qualifications
- Currently pursuing a degree in Marketing, Communications, Business, or related field.
- Strong written and verbal communication skills.
- Interest in healthcare, digital marketing, and content creation.
- Proficiency in Microsoft Office; familiarity with design or marketing tools (e.g., Canva, Adobe Creative Suite, CMS) is a plus.
Desired Skills & Characteristics
- Detail-oriented with strong organizational skills.
- Collaborative and eager to learn in a fast-paced, multicultural environment.
- Ability to manage multiple tasks and meet deadlines.
- Fluent in English; additional language skills (Korean, Bahasa, Thai, Vietnamese) are a plus.
Additional Information
Relocation Assistance Provided: No