Seniority Level: Entry level
#Talent
Purpose:
Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive.
We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.
That’s Who We Are: Come and OWN IT.
The role:
This role will be responsible for managing external communications with PerfectDraft customers. This includes the email creation, quality and compliance assurance, automation and personalisation, and performance optimisation.
Duties & Responsibilities:
Email Creation
Collaborate with a cross-functional team to produce the copy for all emails sent
Review and test emails for accuracy, formatting and device functionality
Create and manage automated consumer lifecycle journeys
Segment customer database to provide targeted emails
Personalise emails using customer data
Ensure all emails sent comply with legal regulations
Non-Email Communications
Manage all app push notifications
Co-ordinate direct mail campaigns
Co-ordinate SMS campaigns
Performance Management
Complete data analysis on key metrics, generating reporting and commentary
Deliver a test-and-learn agenda to optimise performance
Collaborate with CRM provider to optimise performance and manage costs
Regularly perform a benchmarking exercise versus industry best practices
Who we’re looking for:
Excellent communication skills
Strong attention to detail
Creating content for emails
Performing data analysis, using Microsoft Excel
Understanding of CRM platforms is desirable
Setting up automated and personalised CRM flows is desirable
Benefits & Perks:
Benefits for you and your family to help your physical and mental health
Competitive parental leave and pension double contributions
25 days holidays per year
Employee benefits to help your physical and mental health and overall wellbeing (travel insurance, gym memberships, discounted services, dental etc.)
A beer allowance to enjoy our brands
2 volunteer days a year to support your local community
5 employee networks to support diversity and inclusion
Global Bonus
WPA Private Medical Care
26 weeks paid leave for primary caregiver
Car allowance or company car
Sales incentive
BUILD YOUR CAREER WITH US
We recruit for mindset, ambition, and cultural fit.
UNIQUE CULTURE
We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.
BRANDS EVERYONE LOVES
We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.
GROWTH OPPORTUNITIES
Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.
#LI-BudweiserUK&I
