A legacy in progress...
Say hello to a new era of modern sophistication...PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution.
Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it’s a statement.
We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.
Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team.
This role is hybrid across both the Paid Social and PPC channels, but will be predominantly Paid Social, with an 80 / 20 split of time across the two (flexible depending on channel projects and resource).
Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, across several global markets, and will also support with account management and optimisations across PPC.
What you'll be doing
- Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping the activity in line with budgets and KPIs
- Support with PPC account management and optimisations to keep activity in line with budgets and KPIs
- Contribute to the Paid Media strategies, with a test and learn mindset
- Help drive our creative strategy, working closely with internal teams and external partners
- Take responsibility for the implementation of our Paid Social testing roadmap
- Contribute suggestions to our testing roadmaps
- Support with our audience and targeting strategy
- Own channel analysis and performance reporting
- Carry out regular audits to ensure account hygiene, and to identify opportunities for growth
- Assist in monitoring competitor activity
- Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising
- Support the more junior members of the team to aid their development
- Work closely with a number of internal teams including digital, influencer and PR, creative, BI etc.
- Work closely with external partners, including media owners, supporting agencies, and measurement partners
- Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers
What we’re looking for:
- 3+ years of experience in Paid Media
- Proficient in Microsoft Office
- Strong attention to detail and a creative eye
- Effective communicator
- Effective team player
- Strong numerical, reporting and analytical skills
- Ability to work to deadlines in a fast-paced environment
PLT Perks
- 25 days holiday plus bank holidays
- Discretionary bonus scheme
- Company share scheme
- Life Assurance
- Company Pension Scheme
- Flexible working hours
- Late start, early Friday finish
- Free parking
- Employee assistance programme including 24-hour confidential helpline
- Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
- Season Ticket Loans
- 40% discount across 8 brands, 20% discount on Debenhams
- Discount & Cashback portal
- Learning and development support and opportunities both internally and externally
- Payday drinks monthly and ad hoc events throughout the year
