Description
JDA Worldwide is a full-service marketing and communications firm. For over three decades, we have served national, emerging, and category-leading brands who want to make a positive impact on the world. We are headquartered in Indianapolis and have proudly been named one of the best places to work in Indiana for 5 straight years.
Prolific, our parent company, is The Growth Firm. Prolific holds a collection of companies and capabilities focused on one thing - growth.
We are looking for a multi-disciplined, mid-level Copywriter to join our creative team in our Indianapolis, IN office. This role is responsible for crafting various language used to convey thoughts, concepts, strategies, and content that further the agenda of our clients and our agency network. The candidate must be fluent in the English language and have a strong grasp of linguistics, word-association, and grammar. This role works closely with Designers, Marketing Specialists, and the Accounts team; reporting directly to the Creative Director and having numerous interactions with all members of the creative team.
Note to Applicants: This Copywriter role requires range and versatility. We are looking for a flexible writer who can seamlessly switch between content forms; equally excited to be defining foundational brand copy to crafting ad copy to long-form web content, in addition to editing and proofing. The agency is fast-paced, and the workload is ever changing. A self-confident, well-rounded writer eager to contribute and measure impact will flourish here.
Our culture fosters growth and development, and we have top-notch employee perks and benefits. Some noteworthy examples are a flexible work-life integration, agency and portfolio company collaborations, award-winning office space, and matching 401(k).
Roles + Responsibilities
- Collaborate on brand development projects to help establish foundational brand language and guide brand tone
- Integrate copy with brand voice while pushing the creativity of the work and evolving style standards
- Help establish and maintain writing style guidelines to ensure consistency in messaging and tone
- Collaborate with other copywriters through the creative process; give and receive feedback that sharpens each other’s writing and editing skills
- Write in a range of styles as appropriate for different clients, brand projects, verticals, and media
- Assist in creation of original concepts resulting in clear, concise copy that is interesting, on brand, and focused on performance marketing/results
- Help develop and present creative solutions to clients on behalf of the agency that are informed by research and data and communicate best practices in copywriting to discern which ideas are most effective
- Work closely with VP of Brand, Creative Director, Account Managers, Designers, Digital Specialists, and Operations to create the best work possible for the client
- Incorporate ideas and revisions in response to the feedback of clients and team members in a professional and open-minded manner
- Employ an action-oriented approach to problem solving; revise and iterate content based on both feedback and performance data
- Demonstrate an ability to handle shifting priorities with a constructive attitude
- Contribute to creative brainstorming and concepting meetings
Approximate Responsibility Breakdown:
- Naming and Brand Nomenclature Development 50%
- Marketing (Ad + Social) writing 20%
- Short-form content 10%
- Long-form content 10%
- Proofing and Editing 10%
The responsibilities are many, various, and not limited to those written in this document.
Requirements
- Bachelor’s or portfolio degree in related field: Journalism, English, Communication, Ad School, etc.
- 5 years of experience in the agency, brand, or communication field
- A diverse writing portfolio that showcases a refined style and voice across a variety of project types and mediums
- Experience writing in a range of styles as appropriate for different clients, verticals, and media
- Demonstrable knowledge of brand, brand systems, advertising, and marketing strategy
- Eager to continue expanding knowledge to include thoughts, concepts, and strategies critical to our clients
