Marketing Manager - Luxury Real Estate

Up Collective • Full-time • City of Westminster, England, United Kingdom • £45,000 - £55,000 / year • 2d ago

Our client is a leading design-led London property brokerage built on a modern, agent-first model inspired by top US firms. Their self-employed agents thrive through exceptional branding, standout digital marketing and a highly personal approach to service.

With a strong reputation, distinctive listings and recent national media coverage, they are scaling quickly - and marketing sits at the heart of that growth. They are now hiring a Marketing Manager to elevate the brand, drive demand, and develop a high-performing marketing function. This is one of the most influential hires in the company, directly shaping how they grow and how their agents succeed.

The Role

We’re looking for a strategic and commercially minded Marketing Manager with broad experience across brand, digital, PR, events and campaigns. You’ll own the full marketing strategy, lead a small but growing team, and deliver work that strengthens the brand and drives measurable outcomes. It’s a hands-on role that balances creative direction with commercial rigour.

What you'll do...

Own and elevate the brand across all channels, ensuring a premium and consistent identity.
Lead content creation across social, email, website, PR, print, OOH and video.
Oversee and mentor the Marketing Assistant and Content Creator/Videographer.
Build campaigns with clear KPIs and track performance, reporting insights and optimising activity.
Develop templates, toolkits and one-to-one support to strengthen agent personal branding.
Plan and produce high-quality marketing materials including brochures, pitch decks and guides.
Deliver lead-generation campaigns for client acquisition and agent recruitment.
Identify partnerships, PR opportunities and strategic placements to enhance brand visibility.
Plan brand events, open houses and networking moments.
Conduct ongoing market, audience and competitor research.
Maintain strong online reputation through reviews, testimonials and proactive brand management.

Who you are:

You have multi-channel marketing experience with strong brand, creative and copywriting skills.
You have proven commercial impact through campaigns, conversions or brand growth.
You are a confident people manager and have hands-on execution ability.
You're highly organised, proactive and able to manage multiple workstreams at pace.

Salary: £45,000 - £55,000 DOE

Logistics: