Howdy! We strongly suggest you give this job description a thorough read before you decide to apply. We are looking for VERY specific experiences that include (per the title), Paid Search and Display marketing campaigns to Health Care Providers. Additionally, per the below, Google Adwords and SA360/DV360 are kinda' must haves. Early stage exposure is greatly appreciated.
100% remote and must be performed in the States.
Cover letters are welcomed, appreciated, and reviewed (by a human).
About PrescriberPoint:
The brainchild of David Ricks, CEO of Lilly, and incubated by Boston Consulting Group’s Digital Ventures, PrescriberPoint is a Series A healthtech whose mission is to help Health Care Professionals reduce the time, tension, and anxieties they and their patients encounter during the prescribing process. We are funded to date by Lilly, Pfizer, Adobe, and MasterCard.
Position Overview:
We are seeking a highly skilled and motivated Senior Digital Marketing Associate with strong paid media search and display leadership experience to join our team. In this role, you will contribute to high-impact acquisition, activation, and retention campaigns for for Health Care Providers (HCPs), support marketing initiatives for our sponsors’ brands, and strengthen PrescriberPoint’s position in the HealthTech ecosystem.
This role is ideal for someone who moves quickly, makes confident data-driven decisions, and thrives in ambiguity. You will operate as a Search and Display Specialist, owning multi-million-dollar budgets, shaping cross-channel strategy, and ensuring flawless execution across Google Ads, GMP platforms (SA360, DV360), and other media channels.
You will report directly to the Head of Marketing.
What We’re Looking For
We are very interested in speaking with humans who bring the following skills, experiences, and interests:
Paid Media & Platform Expertise
- Deep hands-on experience managing Google Ads (Search & Display) campaigns, including keyword research, ad copy creation, A/B testing, audience segmentation, and advanced bid & budget optimization.
- Proven experience with Google Marketing Platform tools, including SA360 (Search Ads 360) and DV360 (Display & Video 360).
- Experience managing and optimizing multi-million-dollar paid media budgets, with a strong understanding of how to maximize ROI/ROAS across channels.
Strategic & Cross-Functional Leadership
- Ability to operate as a paid media lead—not just executing, but creating strategy, diagnosing issues quickly, and making decisive optimizations.
- Experience developing holistic digital marketing strategies and media plans across channels such as SEM, programmatic, and paid social.
- Capable of working seamlessly with internal teams (creative, data, product, sales) to develop and implement strategies that measurably improve results.
- Strong desire and ability to conduct detailed research beyond one’s core expertise to build strong communication strategies and marketing materials.
Executional Excellence
- Demonstrated ability to prioritize, scope, deliver, and iterate across multiple projects simultaneously.
- Proactive problem solver who consistently finds innovative solutions and is comfortable working beyond a narrowly defined role when needed.
- Clear and effective communicator—capable of presenting creative concepts, metrics, and insights to stakeholders across different disciplines.
Qualifications
- Minimum 5 years of digital marketing experience, with significant hands-on work in paid media execution and optimization with multi-million dollar budgets
- Experience working on an HCP-oriented DSP.
- Deep familiarity with Google GMP tools
- Start-up or early-stage experience is highly desirable.
- Undergraduate degree in Marketing (nice to have but not required).
Compensation
The salary range for this role is $100,000 to $120,000 based on location and experience. There is a bonus.
Beliefs:
PrescriberPoint is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.
Additionally, we participate in the E-Verify program as required by applicable law. Learn more about E-Verify here.
Last, PrescriberPoint is a drug-free workplace committed to maintaining a safe workplace free from unlawful drugs and alcohol and complies with all applicable laws, including the Federal Drug-Free Workplace Act. Team members are prohibited from reporting to work or performing their duties with any unlawful drugs or alcohol in their system. They are also prohibited from using, possessing, manufacturing, selling, trading, distributing, dispensing or making arrangements or offering to distribute unlawful drugs or alcohol while at work or performing work duties. Any violation of the Company’s drug-free workplace policy may result in disciplinary action, up to and including disqualification from employment or termination, unless otherwise allowed by law.
Benefits of working at PrescriberPoint
- A unique opportunity to materially help the lives of literally millions of health care professionals and patients with a team of like-minded (and amazing!) individuals, led by tested management
- We are unabashedly 100% remote. Not that we don't get together at times but we'd rather trust our Scribes will get their work done, while affording them the flexibility to incorporate their lives into their workday and reducing significant emissions. (It's all life!) Looking both forward and back, this can be priceless.
- Strong health, vision, dental, and accident insurance for a company of our scale
- 401(k) with up to 4% matching (unusual for firms at our stage)
- Yearly educational stipends to grow you
- Open Paid Time Off we proactively track
- BYOD (Bring Your Own Device): We happily include funds with each paycheck to cover any hardware costs you might incur to perform your work. If you have a set up that works, you can pocket the funds. We'll never know.
