We’re looking for a dynamic and forward-thinking Strategy Director to join our innovative team. With 7+ years of agency experience in social and integrated strategy, you will be responsible for crafting and executing transformative social strategies that enhance brand visibility and engagement while driving measurable business outcomes for our clients. You will collaborate closely with creative, account, and production teams to deliver compelling campaigns.
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What You'll Be Doing:- Identify/ Leverage Trends + Develop Strategic Insights: Stay ahead of emerging trends and translate them into actionable strategies for clients. Create comprehensive social strategies based on audience insights, platform dynamics, and client objectives.
- Brand Positioning Strategy: Design and oversee marketing campaigns that effectively integrate brand messaging, ensuring consistency and coherence. Develop and refine brand positioning strategies that clearly articulate our brand’s unique value proposition and competitive advantages.
- Craft Engaging Creative Briefs: Develop inspiring and clear briefs that empower the creative team to produce compelling content.
- Brand Strategy Development: Collaborate with cross-functional teams to create and implement brand strategies that integrate seamlessly across all channels and touch points.
- Guide Content Strategy: Provide strategic oversight during the content development process, ensuring alignment with overarching goals.
- Lead Always-On Strategy Development: Manage the implementation of effective, continuous social media strategies, confidently advising on content, platform selection, and measurement approaches.
- Evaluate Social Media Performance: Monitor and analyze key performance metrics, offering regular insights and recommendations to clients and internal stakeholders.
- Advocate for Social and Digital Integration: Work closely with various departments to ensure cohesive execution of social media initiatives. Promote innovative, integrated approaches to social strategy across all projects.
- Mentor and Develop Talent: Provide guidance and support to junior strategists, ensuring high-quality execution of social strategies.
- Continuously Innovate: Stay informed about industry best practices and evolving platform capabilities, making proactive recommendations for enhancements.
What you'll bring to the table:- A Social Strategy Authority: With 7+ years of experience in an advertising agency, you excel at designing and implementing impactful social media strategies that resonate with audiences.
- A Content Innovator and Storyteller: You have a flair for creating engaging content that connects with target demographics and articulates a brand’s unique narrative.
- A Results-Driven Analyst: You are passionate about evaluating campaign performance and optimizing strategies to maximize impact through data-driven insights.
- A Collaborative Leader: You thrive in team settings and effectively collaborate with cross-functional teams, sharing insights and fostering a culture of creativity.
- An Inspiring Visionary: You bring enthusiasm and a strong presence to every project, motivating those around you and championing innovative solutions.
- A Proactive Problem Solver: You confidently navigate challenges and transform ideas into actionable strategies, guiding clients through the complexities of the social media landscape.
Qualifications:- Experience: 7+ years in an agency setting focused on social and integrated strategy.
- Proven Expertise: Demonstrated track record of developing successful, social-first strategies and enhancing brands’ social media presence.
- Comprehensive Platform Knowledge: Strong understanding of major social platforms, including Facebook, Twitter, LinkedIn, Instagram, and TikTok, both from paid and organic perspectives.
- Creative Problem Solver: A strategic thinker with a passion for crafting ideas that drive results.
- Effective Communicator: A dynamic presenter capable of articulating strategic recommendations clearly and persuasively.
- Analytical Mindset: Proficient in analyzing data to extract insights and deliver impactful reports.
- Interpersonal Skills: Strong relationship-building capabilities with clients, partners, and team members.
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