Social Media Specialist

The Good News Broadcasting Association of Canada • Full-time • Abbotsford, British Columbia, Canada • 1m ago

Organizational Mission

The Good News Broadcasting Association of Canada (GNBAC) a Christian Bible teaching organization is seeking a person to fulfill a full-time in-house role for Back to the Bible Canada which exists to faithfully teach the Bible with clarity and relevance to bring people into a deeper relationship with Jesus Christ. We're seeking a creative, faith-driven Social Media Specialist to share biblical truth and grow our online community across digital platforms.

Key Responsibilities:

Content Creation

Design / schedule engaging posts (graphic & video) for ministry and marketing materials
Write compelling, mission-focused captions that are accessible and engaging
Adapt ministry content for various social media formats and diverse audiences
Maintain a consistent, documented posting schedule across platforms (Facebook, Instagram, YouTube, etc.)
Ensure all content aligns with ministry mission and values

Community Management

Foster a positive online community aligned with ministry values
Moderate and respond to comments and messages promptly and respectfully

Strategy & Analytics

Develop and execute social media strategies to expand reach and engagement
Create content calendars reflecting current ministry programs, events, and initiatives
Track performance metrics, provide regular reports, recommend strategic improvements
Stay current with platform trends and best practices

Brand Alignment

Ensure all content reflects the ministry's theological position and voice
Maintain visual consistency across platforms
Coordinate with Design Lead, ensure cohesive branding across all marketing channels

Qualifications:

Heart for ministry and solid biblical knowledge
Strong understanding of major social media platforms
Proficiency in graphic design tools (Photoshop, Illustrator, etc.) and basic video editing
Excellent written communication skills
Experience with social media management tools
Proficiency with Meta Business Suite and digital advertising
Eligible to work in Canada (You are a Canadian Citizen, Landed Immigrant of Canada, Permanent Canadian Resident or you have a current Work Visa for Canada)