Marketing Operations Manager

Arrow Electronics • Full-time • Centennial, Colorado, United States • $98,900 - $133,100 / year • 1w ago

Position:

Job Description:

Arrow Supply Chain is a leading provider of global supply chain solutions, helping businesses optimize and manage complex operations across industries. Our marketing team supports Arrow Global Supply Chain Solutions, SiliconExpert, and Converge, driving engagement, lead generation, and revenue growth through strategic marketing initiatives.

Arrow Supply Chain is seeking a highly skilled and innovative Marketing Operations Manager to lead the management of our marketing technology stack, automation processes, analytics, and website integrations. This role requires expertise in HubSpot, WordPress, and web development best practices to drive strategic decision-making, optimize campaigns, and ensure high-performing digital experiences across multiple brands.

What You'll Be Doing:

Marketing Technology & Integrations:

Administer and optimize the marketing tech stack, including HubSpot, WordPress, CRM integrations, and analytics platforms.
Oversee seamless integrations between WordPress and HubSpot to support website forms, landing pages, and lead tracking.
Evaluate, recommend, and implement new tools and AI-driven solutions to improve marketing efficiency and effectiveness.

Web & Development Expertise:

Apply WordPress and web development knowledge to guide decisions on website projects, best practices, and internal team conversations.
Collaborate with internal web and development teams to ensure marketing objectives are executed effectively and efficiently.
Provide strategic input on website optimization, conversion paths, and user experience improvements.

Marketing Automation & Campaign Execution:

Build, manage, and optimize automated marketing workflows and lead nurturing programs.
Conduct A/B testing and multivariate experiments to continually improve email, landing page, and website performance.
Leverage AI tools to streamline processes and enhance personalization and campaign effectiveness.

Analytics & Reporting:

Develop and maintain dashboards, reports, and performance metrics to measure campaign effectiveness and ROI.
Ensure data integrity across HubSpot, website analytics, and CRM systems.
Provide actionable insights to marketing and sales teams to support data-driven decisions.

Process Optimization & Best Practices:

Define and implement marketing operations best practices, processes, and governance across all campaigns and brands.
Collaborate with marketing, sales, and product teams to ensure seamless lead management and campaign execution.

Cross-Brand Support:

Partner with marketing leads for Arrow Global Supply Chain Solutions, SiliconExpert, and Converge to translate business objectives into actionable marketing operations strategies.

What We Are Looking For:

Bachelor’s degree in Marketing, Business, Web Development, or related field. MBA is a plus.
5+ years of experience in marketing operations, marketing automation, or a similar role.
Hands-on experience with HubSpot and WordPress, including integrations between the two.
Solid knowledge of WordPress development, web technologies, and web best practices.
Strong skills in A/B testing, experimentation, and conversion optimization.
Experience using AI-driven marketing tools and automation to improve efficiency.
Strong understanding of marketing data, lead scoring, reporting, and attribution.
Excellent project management, communication, and analytical skills.

Preferred Skills:

Experience with B2B marketing, particularly in technology, manufacturing, or supply chain solutions.
Knowledge of GDPR, CAN-SPAM, and other marketing compliance regulations.
Familiarity with advanced analytics tools, SQL, or business intelligence platforms.

Work Arrangement:

Hybrid: Tuesday, Wednesday, Thursday required office days for Panorama Office site; Monday, Friday-work from home.

What’s In It For You:

At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That’s why we offer competitive financial compensation, including various compensation plans and a solid benefits package.

Medical, Dental, Vision Insurance
401k, With Matching Contributions
Short-Term/Long-Term Disability Insurance
Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
Paid Time Off (including sick, holiday, vacation, etc.)
Tuition Reimbursement
Growth Opportunities
Discounted RTD Passes, with convenient office location off RTD Light Rail (Dry Creek Exit)
On-site Café with Catering Option for Busy Lifestyles
24/7/365 On-site Gym and Lockers, Free for Use to All Employees!
Bike Racks
And more!

Annual Hiring Range/Hourly Rate:

$98,900.00 - $133,100.00

Actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.

Location:

US-CO-Denver, Colorado (Panorama Arrow Building)

Time Type:

Full time

Job Category:

Marketing and Communications

EEO Statement:

Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran or disability status. (Arrow EEO/AAP policy)

We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application.

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.