Do you love leveraging the power of customer communication to impact companies? Do you like slicing up new segments of customers, or creating unique and engaging ways to provide additional value? Does discovering new patterns and building from those insights excite you? Is automation your best friend – the one you can always rely on? If so, we want to talk.
TurboTenant is looking for a Senior Lifecycle Marketing Manager to join our growing, high-performing lifecycle team. You’ll play a key role in building the nation’s best community of landlords by helping them manage their rentals with smarter, simpler tools.
As part of the Product Marketing team, you will:
- Own the communication strategy: Own and manage TurboTenant’s communication platforms (Customer.io, Intercom, etc.). You'll engage with customers through email, SMS, and push notifications triggered by their own actions and timed events.
- Drive adoption and engagement: Drive adoption and engagement of mission-critical features by delivering the right message to the right audience at the right time. You'll also identify, create, and maintain key customer segments, oftentimes pulling in new data sets to identify different types of customers.
- Build and optimize: You will build, design, and QA emails and SMS messages , while continuously A/B testing existing communications to increase their effectiveness. You'll also partner closely with designers and developers while being comfortable rolling up your sleeves to write copy or troubleshoot code in HTML/CSS. You'll define and strengthen QA processes so lifecycle sends are reliable, accurate, and high-quality.
- Collaborate and learn: Work with marketing, design, product, and engineering teams to create new opportunities and experiences for our customers. You will also get to know landlords and their tenants really, really well.
To be successful in this role, you must:
- Experience to Dominate: Have 4+ years of experience owning and managing an organization’s communication methods. You also have experience engaging with users over long periods of time to communicate value and invoke action.
- Data-Driven Communication: Be passionate for clear, concise communication backed by the smart use of data. You should also have strong copywriting skills and a sharp eye for email design and rendering quality.
- Agile & Collaborative: Be willing to test new ideas and learn from their results. You should also be collaborative and proactive in working cross-functionally with Marketing, Product, CX, Engineering, and Data teams.
- Technical Savvy: Have strong knowledge of at least one modern ESP (Braze, Customer.io, Iterable, Klaviyo) for SaaS business applications.
Your bonus superpowers:
- Real Estate Experience: Experience in residential real estate as a landlord, investor, real estate agent, leasing agent, or community manager is a nice to have.
TurboTenant has offices in Fort Collins and Denver, Colorado, with the marketing team working out of our Denver office. Face-to-face time is an important aspect of the TurboTenant culture, and the ideal candidate for this role would be expected in the Denver office once a week on Wednesdays (more if preferred).
About Us:
At TurboTenant, we simplify the complex and intimidating process of managing your own rental property. And we do it through an elegant software platform for small, “do-it-yourself” landlords and their tenants. But don’t take our word for it. Read reviews from some of our 850,000+ landlords.
Our Be Better Culture
At TurboTenant, we live by the Be Better mantra. Our high performance culture makes us relentless in our efforts to Be Better at serving our landlords and renters, and in unlocking the potential in one another.
What does our Be Better culture mean to you?
- You’ll be in an environment that pushes you to reach your potential.
- You’ll make a massive impact on our landlords, renters, company, and the proptech industry.
- You’ll be on the highest performing team of your career.
We're also proud to offer:
Compensation range for this position is $125,000 - $135,000 + equity. The actual compensation offered will be based on experience.
Additional Information
TurboTenant is proud to serve a diverse group of landlords and renters. We strive to reflect that diversity within our team. Employment at TurboTenant is based on merit, competence, performance, and business need. TurboTenant celebrates being an equal opportunity employer and never discriminates based on race, color, genetic information, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity, pregnancy or related condition (including breastfeeding), age, or any other basis protected by law.
At this time, employer-based visa sponsorship is not available. All candidates must be eligible to work in the United States without sponsorship.
Next Steps
Ready to work on the highest performing team of your career at TurboTenant? Submit your resume, along with a cover letter, and we’ll be in touch soon.
