• Manage and publish content across key social media platforms including Instagram, YouTube, TikTok, and Spotify (for podcasts).
• Edit and repurpose clips from recordings for social media promotion and podcast highlights.
• Monitor and analyze engagement metrics to evaluate audience activity, with a focus on reaching and growing the core audience of women aged 30+.
• Maintain a consistent posting schedule and ensure all content aligns with brand voice, tone, and quality standards.
• Streamline the content workflow — from ideation to production and publishing — to improve efficiency and output quality.
(Optional/Preferred):
•Build and manage a website to support content and brand visibility.
• Develop and maintain online courses or training programs aligned with brand goals.