About the company:
OSEA was founded in 1996 with the mission of creating pure, results-driven skincare and body care. Female-founded and family-operated, we are growing fast, and with gratitude!
About the role:
Join our burgeoning beauty brand and become a fundamental member of our expanding marketing team.
We are looking for an analytical, entrepreneurial, results-focused Associate Manager of Growth Marketing to support the management and delivery of our performance marketing channels.
The ideal candidate will have proven success in executing digital marketing campaigns end-to-end, driving an iterative creative testing process, and evaluating performance to provide actionable insights and capitalize on growth opportunities.
Reporting to the Growth Marketing Manager, this role will work cross-functionally within our company to support our continued growth.
Requirements
Channel Management
- Manage day-to-day paid social media execution across Meta, TikTok, Pinterest, and other emerging channels.
- Monitor and optimize ad performance to maximize ROAS, reach revenue goals, and ensure KPI targets are met.
- Own operational tasks (creative uploads, launching new campaigns, setting up A/B tests).
- Support execution of testing roadmap for creative, messaging, audience, targeting, and landing page tests to continuously improve performance.
- Stay on top of industry news, platform updates, innovations, and product enhancements.
- Proactively seek operational efficiencies to improve workflow.
Analytics
- Proactively analyze performance trends in order to identify, communicate, and capitalize on performance opportunities across platforms, audiences, and creative.
- Report on key metrics for campaign effectiveness and develop key findings for optimization.
- Support with weekly and monthly reporting to senior members of the Marketing team
- Facilitate the sharing of data and insights among relevant internal parties to inform future strategies.
Creative
- Support Growth Manager on creative strategy and briefing, and other marketing content, providing direction and data-driven feedback to guide asset creation.
- Support in BAU creative briefing, ideation, sharing best practices, test results, and channel performance with cross-functional teams.
Qualifications
- Must have 3+ years of experience managing direct response campaigns on Facebook optimizing toward customer acquisition. Experience with Pinterest, Reddit, and TikTok advertising is a plus.
- Strong creative acumen for best-in-class social creative across platforms
- Ability to hit deadlines, manage and prioritize multiple projects simultaneously across numerous channels.
- Ability to work flexible hours including weekends & peak seasonal periods.
- Strong analytical skills; optimizing for KPIs, and turning analysis into action.
- Advanced proficiency in Excel.
- Excellent communication (written, verbal & presentation) skills.
- Thrives in a fast-paced and dynamic environment.
Compensation
Base Salary Range: $80,000 - $100,000k (Actual compensation depends on experience, skill level, and location.)
