When you join Verizon
You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.
This Creative Marketing Associate Director leads the end-to-end marketing strategy, plans and executes demand generation programs to grow market share and revenue across Consumer Home Internet. This position will collaborate closely with internal teams like Integrated Marketing Communications (IMC), Marketing Activation (MA), Consumer Marketing Insights (CMI), Media Strategy, Verizon Digital Marketing, and various business groups to deliver impactful messaging that differentiates our products/solutions in the marketplace. Additionally, this role will work with and manage external creative agency partners.
As the Creative Marketing Associate Director, you will support the Marketing Director on Verizon Home Internet campaigns (Fios, 5G Home, LTE Home) and be responsible for:
- Leading a team to develop campaigns that connect Verizon with customers and prospects.
- Developing, executing, and implementing marketing strategies and/or marketing programs (e.g., marketing campaigns)
- Driving market-wide programs to deliver against key business goals such as gross ads, product growth, and customer retention.
- Developing briefs for creative work in partnership with marketing activations, commercials and insights team and leads briefing of creative agency partners.
- Working and leading creative agency partner(s) in the development of world-class creative.
- Delivering the creative content and assets for the Verizon brand and products.
What we’re looking for...
A people leader and team player who can navigate across cross-functional teams, identify key stakeholders, and balance multiple priorities in a dynamic environment. A key go-to-person for updates and status on all Consumer Home Internet marketing initiatives. The ability to work cross-functionally with marketing and external agency teams. This role is highly visible and cross-functional, requiring frequent communication between internal and external partners and you’ll need to lead teams and inspire collaboration to deliver breakthrough creative work that drives business results.
You’ll need to have:
- Bachelor's degree or four or more years of work experience.
- Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
- Experience in creative/brand strategy and/or creative-specific account management roles.
- Agency and/or client-side experience leading creative development and ultimate output of world-class creative.
- Willingness to travel up to 20%
Even better if you have one or more of the following:
- Retail/CPG and/or Telecom/ISP Experience.
- Expertise in e-commerce and digital creative.
- Management of creative agency relationships.
- Expertise in leading marketing teams that have delivered full-funnel marketing strategies (brand marketing & performance marketing).
- Experience in client-side organizations.
- Ability to inspire confidence with internal and external constituents.
If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.
Where you’ll be working
In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies.
Scheduled Weekly Hours
40
Equal Employment Opportunity
Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics.
Benefits and Compensation
Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, stock incentive programs, up to 8 company paid holidays per year and up to 6 personal days per year, parental leave, adoption assistance and tuition assistance, plus other incentives, we’ve got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.
The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours.The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $125,500.00 - $219,000.00.
