SEO Specialist - Department of Transportation

cFocus Software • Full-time • Remote (Washington, District of Columbia, United States) • 3d ago

cFocus Software seeks a SEO Specialist to join our program supporting the Department of Transportation (DOT). This position is remote in Washington, DC. This position requires the ability to obtain a Public Trust clearance.

Qualifications:

Bachelor’s degree
3+ years of SEO experience

Duties:

Executes tests, collects and analyzes data and results, identifies trends and insights in order to achieve maximum ROI in paid search campaigns.
Tracks, reports, and analyzes website analytics and PPC initiatives and campaigns.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimizes copy and landing pages for search engine marketing.
Performs ongoing keyword discovery, expansion and optimization.
Researches and implements search engine optimization recommendations.
Researches and analyzes competitor advertising links.