At Timberland, we’re a force of nature. We’re a team that steps outside, works hard together, and moves the world forward. The brand is widely recognized as the arbiter of boot culture. With a rich heritage of craftsmanship and an eye toward the future, Timberland has a decades-long commitment to make products responsibly, protect the outdoors, and build community.
So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with an team of fun, adventure-loving people, Timberland just may be the place for you.
To learn more about our values and our culture, visit Timberland Careers or www.timberland.com.
Associate Manager, Brand Marketing(Timberland Americas)
What will you do?
A day in the life of an Associate Manager, Brand Marketing at Timberland looks a little like this.
In this role you will be part of the Americas marketing team, supporting the Senior Brand Marketing Manager in connecting the brand with our target muse. You will partner with the Senior Manager, as well as the global and regional marketing teams to develop calendars, coordinate the launches of seasonal campaigns, and bring the brand to market across marketing channels and through brand events.
Let’s break down that day-in-the-life a bit more.
- Regional Integrated Marketing Management: Oversee and coordinate regional integrated marketing functions, ensuring alignment with overall brand strategy and effective execution across all channels
- Cross-Functional Coordination: Collaborate with regional merchandising and planning teams to ensure cohesive and strategic marketing initiatives that support business goals and drive sales
- Seasonal Go-to-Market Planning and Brand Activation: Develop and manage the regional communication calendar, leading seasonal go-to-market planning and brand activation efforts to enhance brand presence
- Support creative productions from brief to execution with regional and global creative teams
- Lead the GTM process for sample ordering and coordination
- Partner with channel owners on asset sharing and requests for DTC and Wholesale accounts
- Assist in brand experiential event execution and strategy to reach target consumers in key cities and growth markets
What do you need to succeed?
We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education degrees such as a bachelor’s degree in marketing or a related field is great to have, we are most interested in your 3+ years of experience and professional achievements.
The foundation skills you will need in this position are:
- Great communication skills
- An understanding of the retail landscape
- Proficiency in Microsoft Office programs and skilled with Excel and PowerPoint (Keynote a plus)
- Organizational skills are a must
- Drive and passion; you thrive in a fast-paced environment
- The ability to prioritize multiple work tasks and requests
- You are interested in and aware of recent trends that could impact Timberland’s business, i.e., fashion, celebrities/ influencers, sustainability, etc.
- The ability to accurately keep track of project flow and financial documents
- You are a fast learner, multi-tasker, problem solver
Now WE have a question for YOU.
Are you in?
Hiring Range:
$66,400.00 USD - $83,000.00 USD annually
Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
P lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at [email protected]. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.