A legacy in progress...
Say hello to a new era of modern sophistication...PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution.
Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it’s a statement. We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.
Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team.
The focus of this role will be on Paid Social, but additional PPC experience would be valued.
Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, and where possible, will also support with account management and optimisations across PPC.
What you'll be doing
●Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping the activity in line with budgets and KPIs
●Contribute to the Paid Media strategies, with a test and learn mindset
●Help drive our creative strategy, working closely with internal teams and external partners
●Take responsibility for the implementation of our Paid Social testing roadmap
●Contribute suggestions to our testing roadmaps
●Support with our audience and targeting strategy
●Own channel analysis and performance reporting
●Carry out regular audits to ensure account hygiene, and to identify opportunities for growth
●Assist in monitoring competitor activity
●Support with PPC account management and optimisations to keep activity in line with budgets and KPIs
●Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising
●Support the more junior members of the team to aid their development
●Work closely with a number of internal teams including digital, influencer and PR, creative, BI etc.
●Work closely with external partners, including media owners, supporting agencies, and measurement partners
●Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers
What we’re looking for:
●3+ years of experience in Paid Media
●Proficient in Microsoft Office
●Strong attention to detail and a creative eye
●Effective communicator
●Effective team player
●Strong numerical, reporting and analytical skills
#LI-LF1 #LI-onsite #LI-marketing
