At Flint Group, we help brands build meaningful connections with their audiences through thoughtful communication, creative storytelling, and integrated strategy. As a PR + Social Media Strategist, you’ll play a key role in shaping brand narratives, driving engagement, and managing reputation across earned and owned channels.
We’re looking for a proactive communicator and strategic thinker who can seamlessly blend PR expertise with social media know-how. Someone who thrives on collaboration, understands audience behavior, and can adapt quickly in a fast-paced environment.
What You’ll Do
- Develop and execute cohesive PR and social media strategies that align with client goals, brand voice, and campaign objectives.
- Lead the strategic direction for PR and social media initiatives, ensuring integration across all marketing and communication efforts.
- Manage reputation and crisis communication, monitoring brand sentiment and guiding proactive and reactive messaging to protect and enhance client reputation.
- Ensure brand consistency across all social content, press materials, messaging, and audience touchpoints.
- Collaborate closely with strategy, creative, and account teams to ensure cohesive storytelling and unified execution.
- Build relationships with internal teams and external partners, supporting smooth workflows and strong alignment.
- Drive audience growth, engagement, and community loyalty across key social platforms and relevant media outlets.
- Use analytics tools to assess performance, identify optimization opportunities, and adjust strategies to improve results.
- Analyze campaign performance across earned and owned media channels, delivering insights that refine ongoing and future strategies.
- Communicate clearly and effectively across disciplines, ensuring stakeholders understand performance, opportunities, and recommendations.
What You Bring
- 5+ years in PR, social media strategy, communications, or digital marketing (agency experience preferred).
- Bachelor’s degree in communications, marketing, PR, journalism, or a related field.
- Ability to translate brand goals into compelling narratives, pitches, social campaigns, and community engagement initiatives.
- Experience monitoring sentiment and navigating both proactive and reactive communication moments.
- Able to present insights clearly, collaborate across teams, and build strong internal relationships.
- Comfortable using analytics tools to evaluate performance, extract insights, and shape strategic recommendations.
- Ability to respond quickly to trends, cultural moments, and audience behavior shifts.
- Proven ability to work effectively with creative, strategy, and client service teams to execute integrated campaigns.
- Commitment to ensuring brand consistency, message clarity, and polished outputs.
- Proactive in identifying opportunities, experimenting with new approaches, and elevating campaign strategy.
Why You’ll Love Working With Us
At Flint Group, you’ll join a creative, collaborative team that believes in the power of communication and connection.
- Shape brand stories that influence perception, build community, and drive engagement.
- Work alongside strategists, creatives, media teams, and client partners who support and challenge each other.
- Learn from diverse experts across PR, digital, social, and strategy—and develop your leadership skills.
- No two days look the same; you’ll be immersed in trends, platforms, storytelling, and real-time brand building.
- We live our values as we support our clients, our team, and our community.
This is a benefit eligible position; the position is in-office, based out of our Fargo, ND office.
