Marketing Manager / London / Hybrid / Competitive Basic Salary Of Between £45000-£55000 Dependent Upon Experience / Plus Benefits
About The Team / Role
WEX is a global leader in financial technology solutions that simplify business payments, empower mobility, and fuel growth across industries. As Marketing Manager, you will play a key role in developing and executing integrated marketing campaigns that drive both new and existing business.
Working with external agencies and cross-functional teams, you will build compelling projects across traditional and digital channels to strengthen brand visibility, engage existing customers, and attract new prospects. This role spans the full marketing mix — from customer engagement to lead generation to content and sales enablement — helping position WEX as a trusted, innovative partner in the payments and mobility space.
What’s On Offer
- Highly competitive salary £45000-£550000 (dependant on experience)
- Annual company bonus
- 40-hour week – Monday to Friday
- Hybrid working - 2 days per week in our London Bridge office
- Industry leading pension scheme
- Private Medical
- 25 days holiday plus Bank Holidays – with the opportunity to purchase additional holidays
- Life assurance
- Income protection
- Gym Flex membership
- Discounts & perks platform
- Employee wellbeing
How You’ll Make An Impact
- Develop and execute multi-channels campaigns and plans aligned with key markets, business priorities, across retention and acquisition.
- Plan and execute nurturing programmes, seasonal email campaigns and other direct marketing communication streams targeted at existing customers as a core component of the retention plan, using Marketing Cloud, SalesForce and other marketing tools.
- Support the development and execution of key industry events, roundtables, and hospitality events working in conjunction with the Senior Revenue Marketing manager, ensuring these activities drive engagement and align with business objectives and attract key customer segments.
- Tracking and reporting on campaign results and ROMI
- Collaborate with internal stakeholders and external agencies in addition to the CoE in US to produce high quality and engaging marketing collaterals that inspires audience to engage with WEX brands across and messaging both on line and off line channels (landing pages, case studies, videos, whitepapers etc)
- Collaborate with colleagues across the marketing organisations to create engaging customer communications and retention programmes.
- Apply Account-Based Marketing principles to create segmented engagement strategies, designing content and undertake research into specific accounts
- to effectively touch and nurture existing and prospect customers by strategic group or clusters.
- Develop and maintain content and collateral for sales enablement including email templates, presentations, product facts sheets empowering Sales and Account management with the right tool to engage effectively.
Experience You’ll Bring
- Proven experience in marketing, ideally within a B2B, fintech, or payments environment.
- Strong editorial and content background, with the ability to translate complex topics into clear, compelling narratives.
- Degree in Marketing, Communications, English, or a related field.
- Excellent written and verbal communication skills with mastery of English and proficiency in additional languages (French, German, or Italian desirable).
- Experience creating and localizing content across multiple European markets, with an understanding of cultural and regulatory nuances.
- Skilled in managing cross-functional collaboration with internal teams and external agencies.
- Knowledge of AI tools and applications for content generation, personalization, and campaign optimization.
- Experienced in delivering social and digital campaigns, including the use of Salesforce, Marketing Cloud, Google Workspace, and Adobe Creative Cloud.
- Strong grasp of current digital, content, and social media trends.
- Exceptional project management skills, capable of managing multiple initiatives and deadlines simultaneously.
- Creative and proactive thinker who brings new ideas, energy, and innovation to the team.
- Flexible and collaborative team player who remains calm and solutions-oriented in fast-paced environments.
- Culturally aware and comfortable working across geographically diverse teams.
Success Metrics
- Growth in engagement across key target accounts, leads, and conversions from integrated campaigns.
- Increased adoption and awareness of WEX products and services across target markets.
- Positive impact on sales performance through effective enablement content and tools.
- Consistent delivery of high-quality, localized marketing assets aligned with brand and business objectives.
- Strong internal collaboration and positive stakeholder feedback across teams and regions.
Join WEX and help bring our story to life — connecting technology, payments, and people through impactful marketing.
What’s next?
If you believe you have the experience for our Marketing Manager position here at WEX then please APPLY TODAY for immediate consideration.
Due to the volume of applications received, unfortunately it is not possible to respond to each one individually, applicants that are shortlisted will be contacted within one week of application
We do not accept speculative CVs. Any CV received by WEX will be treated as a gift and eligible for an agency fee. PSL agencies should only send CVs if authorised to do so by the Talent Acquisition team.
