We are looking for a Social Media Engagement Expert in creating engaging content, monitoring social platforms for audience interaction, responding to comments and inquiries, analyzing performance data, staying current on social media trends, and collaborating with marketing teams to build and maintain brand visibility and customer relationships. Key skills for this position include strong communication, creativity, data analysis, customer service, and familiarity with social media tools and trends.
Key Responsibilities
- Content Creation & Management:Develop, publish, and share engaging, brand-consistent content (text, images, video) across various platforms.
- Community Interaction:Respond to comments, messages, and inquiries from followers, fostering a positive and interactive online community.
- Trend Monitoring:Stay updated on new social media applications, trends, and audience preferences to inform strategy and increase brand visibility.
- Performance Analysis:Monitor and analyze social media analytics to evaluate content performance and provide insights for strategy adjustments.
- Collaboration:Work with marketing, design, and customer service teams to align content and messaging across all platforms and achieve overall marketing goals.
- Strategy & Recommendations:Advise leadership on social media strategy and best practices, and make recommendations for digital storytelling and campaigns.
- Customer Service:Address customer questions and concerns on social media, working to ensure a positive brand image and customer experience.
Key Skills & Qualifications
- Strong Communication Skills:Excellent written and verbal communication skills to create clear, concise, and compelling content.
- Creativity:Ability to generate fresh content ideas and visual concepts for social media.
- Data Analysis:Proficiency in using social media analytics tools to interpret data and measure campaign performance.
- Customer Service:Ability to handle customer interactions professionally and resolve issues to maintain loyalty.
- Social Media Fluency:Deep understanding of various social media platforms, their specific nuances, and emerging trends.
- Collaboration:Ability to work effectively with other departments to achieve shared goals.
- Adaptability:Willingness to stay updated with the fast-changing landscape of social media.
If this sounds like a good fit for you and your skills, apply now!
