Enterprise Product Marketing Manager, Competitive

Notion • Full-time • San Francisco, California, United States • $185,000 - $230,000 / year • 1m ago

About Us:

Notion helps you build beautiful tools for your life’s work. In today's world of endless apps and tabs, Notion provides one place for teams to get everything done, seamlessly connecting docs, notes, projects, calendar, and email—with AI built in to find answers and automate work. Millions of users, from individuals to large organizations like Toyota, Figma, and OpenAI, love Notion for its flexibility and choose it because it helps them save time and money.

In-person collaboration is essential to Notion's culture. We require all team members to work from our offices on Mondays and Thursdays, our designated Anchor Days. Certain teams or positions may require additional in-office workdays.

About the Role:

We're hiring a Competitive Product Marketing Manager to own Notion’s competitive strategy, intelligence, and field enablement end to end. You’ll build the single source of truth for how we win across markets, equip our go‑to‑market and post‑sale teams with the tools to beat alternatives, and partner with Product to sharpen our differentiation. Your scope includes our competitor hub, battle cards, ROI and TCO models, competitive campaigns, a rigorous Win/Loss program, and post‑sale enablement for Customer Success Managers and Relationship Managers.

What You'll Achieve:

Stand up and own Notion’s competitor hub as a trusted, always‑current resource for sellers, CSMs, and leaders.
Build and maintain best‑in‑class battle cards and competitive talk tracks for priority rivals, continuously refreshed with product, pricing, and positioning changes.
Create ROI calculators, TCO comparisons, and value‑proof kits that quantify Notion’s business impact for executives and buying committees.
Launch integrated competitive campaigns that generate qualified pipeline and influence active opportunities in partnership with DG, Sales, and CS.
Establish a formal Win/Loss program to surface patterns, improve messaging, and inform roadmap and pricing.
Deliver post‑sale enablement for CSMs and RMs that accelerates onboarding, expansion, and retention in competitive accounts.
Influence product strategy with market and deal intelligence to strengthen Notion’s differentiation and close gaps.

Responsibilities:

Own the competitive intelligence engine: research plan, sources, distillation, and distribution cadence.
Develop competitive positioning and messaging, drive sales enablement, and build resources including battle cards, deep dives, and objection handling guides.
Build, publish, and govern the competitor hub, including taxonomy, contribution model, and freshness SLAs.
Produce high‑impact assets: battle cards, first‑call guides, objection handling, proof points, ROI/TCO calculators, and executive summaries.
Partner with Sales Enablement to drive adoption through trainings, office hours, certifications, and deal‑desk support.
Run competitive campaigns and moments in market tied to launches, announcements, and category conversations.
Design and operate a Win/Loss program across segments, instrumented via Salesforce and Gong, with quarterly readouts and recommendations.
Enable post‑sale teams with churn‑risk playbooks, expansion plays, and competitive save motions.
Track and report impact on win rate, deal velocity, competitive displacement, content adoption, and influenced ACV.

Skills You'll Need to Bring:

6+ years in B2B product marketing with meaningful ownership of competitive intelligence and field enablement.
Demonstrated success building competitive programs and assets that move win rates and deal velocity.
Ability to translate technical capabilities into crisp differentiation and quantified business value.
Exceptional storytelling, writing, and live enablement skills for executive and practitioner audiences.
Strong cross‑functional leadership with Sales, CS, Product, DG, and RevOps.
Analytical and systems mindset; comfortable instrumenting, measuring, and iterating programs.

Nice to Haves:

Experience in work management, collaboration, knowledge management, or adjacent categories.
Familiarity with building ROI/TCO models and conducting executive value assessments.
Hands‑on experience running Win/Loss and using tools like Salesforce, Gong, and other competitive enablement platforms.

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you’re excited about a role but your past experience doesn’t align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you’re a builder at heart, share our company values, and enthusiastic about making software toolmaking ubiquitous, we want to hear from you.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco or New York City, the estimated base salary range for this role is $185,000 - $230,000 per year.

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