Growth Manager - Digital Acquisition

TELUS • Full-time • Vancouver, British Columbia, Canada • 1w ago

Description

Join our team and what we'll accomplish together

Join the Digital Sales & Marketing team at TELUS, where we're on a mission to reimagine omnichannel experiences and make digital the channel of choice. We're focused on creating seamless, personalized, and intuitive experiences that drive digital engagement, e-commerce growth, and conversion improvement. Through our customer-centric approach, we aim to optimize investment and improve our customer’s ability to seamlessly interact across all of our touchpoints. As part of the Consumer Marketing & Channels organization, our team is guided by a vision to drive market leadership and unlock the potential in our communities, customers, and team members. If you're passionate about digital innovation and customer experience, we'd love to have you join our team!

This is a full-time permanent position.

Here’s the impact you’ll make

As the Growth Manager - Digital Acquisition, you will manage a team of passionate growth marketers owning the digital acquisition strategy and execution roadmap across TELUS.com, the TELUS App and Koodo.com. You will collaborate with cross-functional partners including Marketing, Paid Media, 1:1 Communications and Digital Sales to increase customer acquisition through TELUS’ digital properties. You’ll remove blockers, prioritize roadmap initiatives, and empower your pod to drive measurable growth.

Here’s how

Blend creative thinking with analytical synthesis to develop and implement strategies that increase user acquisition and digital growth.
Define and own the digital acquisition roadmap across product categories (TELUS Mobility, Home Solutions, Emerging, Koodo).
Drive influence across Paid and Owned channels, ensuring effective digital journeys and experiences.
Oversee strategic planning and campaign execution aligned with omnichannel acquisition efforts.
Lead coordination of digital-only event campaigns and Web as Product strategies for prospects.
Collaborate closely with Digital Sales and UX on optimizing pre-checkout and eligibility flows.
Support cross-functional testing of digital-exclusive messaging, offers, and creative variations.
Track and report digital’s role in influencing new customer acquisition, including app-driven wins.

Qualifications

You’re the missing piece of the puzzle

6–8 years of experience in digital marketing, growth, or ecommerce acquisition.
Excellent stakeholder communication and multitasking ability.
Strong understanding of omnichannel media and performance marketing.
A proactive and experimental approach to finding new ways to drive digital growth.
Experience leading cross-functional teams and managing complex project workflows.
Exceptional communication and prioritization skills
Comfortable working in a fast-paced, agile environment with cross-functional teams

We want to work with people who: