Job Title
Senior Performance Marketing Executive
Job Description
Senior Performance Marketing Executive
Key Responsibilities
Set up, traffic, and monitor digital advertising campaigns across Campaign Manager 360, Display & Video 360, and Paid Social platforms (Meta, X, Reddit, LinkedIn, YouTube, TikTok, Snapchat).
Generate, implement, and troubleshoot floodlight tags, creatives, and tracking pixels across multiple platforms and channels.
Collaborate with the Display & Paid Social Lead to support campaign launches, pacing, optimisations, and cross-channel implementation.
Build automated reports using Funnel.io and Looker Studio, ensuring accuracy and consistency of cross-channel performance data.
Maintain documentation and trafficking processes to streamline campaign execution and QA across Display, Programmatic, and Paid Social channels.
Required Skills & Experience
2 years of hands-on experience in digital campaign trafficking, ad operations, or performance marketing execution.
Proficient in CM360 and DV360 for trafficking, tag creation, and floodlight configuration.
Experience managing campaigns across Paid Social platforms (Meta, X, Reddit, LinkedIn, YouTube, TikTok, Snapchat).
Exposure to Funnel.io, Supermetrics, or similar tools to aggregate and visualise cross-channel data in Looker Studio.
Strong understanding of digital media tracking, attribution, and performance measurement.
Excellent QA skills and attention to detail.
Clear and effective written and verbal communication skills for working across teams and stakeholders.
Desirable / Nice-to-Have
Familiarity with Direct Buys, Programmatic trading, and DSPs beyond DV360.
Awareness of brand safety tools, compliance considerations, and data privacy regulations.
Experience working with creative management tools (Celtra, Smartly, or equivalent).
Number of openings
1
