JOB OVERVIEW:
We are seeking a dynamic, creative, and highly connected Social Media & Influencer Partnership Specialist to grow our brand presence through innovative digital storytelling, strategic influencer collaborations, and on-the-ground social content creation.
RESPONSIBILITES:
- Identify and manage relationships with influencers, athletes, creators, and campus ambassadors
- Manage paid and unpaid influencer programs, from seeding to contract negotiations and deliverable tracking
- Coordinate product shipments, mailers, and exclusive brand gifting moments
- Assist with campaign execution, track content, gather metrics, and generate reports
- Oversee #ULiveLaCroix Ambassador program each semester
- Contribute to pre-event planning, including influencer tracking, talent sourcing, contract routing, and gifting prep
- Travel to events to support on-site influencer coordination, answer real-time questions, and guide content capture
- Assist with post-event tasks such as reviewing content, following up on outstanding deliverables, and organizing metrics for internal reporting
QUALIFICATIONS:
- 1-3 years of experience in influencer marketing or talent relations (agency or brand-side)
- Experienced working with influencers, athletes, and creators across multiple platforms
- Highly organized with excellent communication and follow-up skills
- Comfortable managing logistics, coordinating shipments, and balancing multiple priorities
- Familiar with CreatorIQ or similar influencer platforms (e.g. Aspire, Grin, LTK, etc.)
- Able to thrive in a fast-paced environment with shifting priorities
- A team player who brings enthusiasm, structure, and a proactive mindset
National Beverage Corp. provides equal employment opportunities to all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, gender, genetics, gender identity, disabled veterans or sexual orientation.
