Employers search
About
<p> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 24pt; color: rgb(126, 140, 141);"><strong>Senior Growth Marketing Manager, Research</strong></span></p>
<p> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>Prolific</em></span></p>
<p><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;">Prolific is not just another player in the AI space – we are the architects of the human data infrastructure that's reshaping the landscape of AI development. In a world where foundational AI technologies are increasingly commoditized, it's the quality and diversity of human-generated data that truly differentiates products and models.</span></p>
<p style="text-align: center;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>The role</em></span></p>
<p><span style="font-family: tahoma, arial, helvetica, sans-serif;">We’re looking for a strategic and execution-focused Growth Marketing Manager to own demand generation for high-value accounts for our Research products. You’ll drive pipeline growth and brand engagement with corporate and enterprise companies looking for market research, audience intelligence, new product development, brand tracking and more. You’ll be experienced in running a high-impact account-based marketing (ABM) approach as well driving indirect opportunities through our partnerships team.</span></p>
<p><span style="font-family: tahoma, arial, helvetica, sans-serif;">You'll work closely with others in the Research go-to-market team which includes sales, customer success, content, and product marketing peers to align efforts across the funnel.</span></p>
<p style="text-align: left;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>What you’ll be doing in the role </em></span></p>
<ul>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Develop and execute ABM plans targeting companies with human intelligence needs (from large enterprise through to innovative startups) with measurable impact on pipeline.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Design and optimise campaigns across customer touch points — tailoring messaging and content to key use cases, personas and buying stages.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Own the strategic account list with Sales and Revenue Operations, defining target segments and priority accounts.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Coordinate with our marketing managers to bring relevant content, online&offline experiences, and lifecycle marketing into your demand playbook.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Test and scale new demand tactics using insights from intent platforms, enrichment tools, and campaign analytics.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Communicate progress clearly and frequently with internal stakeholders — including weekly updates on campaign performance, test results, and actionable learnings.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Track performance, report on KPIs, and iterate campaigns based on data and feedback..</span></li>
</ul>
<p style="text-align: center;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>What you’ll bring to the role</em></span></p>
<ul>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Proven experience in B2B demand generation and ABM, ideally in a relevant user/market research product space.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Excellent collaboration and communication skills — you keep stakeholders informed, bring others along with clear rationale, and document insights and performance clearly.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Comfortable setting up experiment frameworks, executing on them and regularly sharing experiment results, learnings, and campaign performance to inform broader team strategy.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">A strong grasp of growth levers across paid media, intent data, outbound orchestration and on-site conversion optimisation.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Demonstrated ability to build integrated, multi-channel campaigns that drive awareness and pipeline within target accounts.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">A data-driven mindset - comfortable owning performance metrics (like MQLs, SALs, pipeline contribution, CPL, and ROI) and using AI automation tools to accelerate your output.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Excellent collaboration skills — able to partner with sales and cross-functional marketing teams to deliver coordinated, customer-centric experiences.</span></li>
<li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Comfort operating in fast paced, ambiguous environments where experimentation and iteration are key.</span></li>
</ul>
<p style="text-align: center;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>Why Prolific is a great place to work</em></span></p>
<p style="text-align: left;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;">We've built a unique platform that connects researchers and companies with a global pool of participants, enabling the collection of high-quality, ethically sourced human behavioral data and feedback. This data is the cornerstone of developing more accurate, nuanced, and aligned AI systems.</span></p>
<p style="text-align: left;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;">We believe that the next leap in AI capabilities won't come solely from scaling existing models but from integrating diverse human perspectives and behaviors into AI development. By providing this crucial human data infrastructure, Prolific is positioning itself at the forefront of the next wave of AI innovation—one that reflects the breadth and the best of humanity.</span></p>
<p style="text-align: left;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;">Working for us will place you at the forefront of AI innovation, providing access to our unique human data platform and opportunities for groundbreaking research. Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.</span></p>
<p style="text-align: left;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>L</em><em>inks to more information on Prolific</em></span></p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;"><a href="https://www.notion.so/prolific/dbc97f2b3ff24f1bb6fa834a2c9c3283?v=4f874e88e46a4f54afd8bf62f1db19ed&p=9f2c1de05dfa43338d48c20362bfead1&pm=c">Benefits </a></span></p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;"><a href="https://www.notion.so/prolific/dbc97f2b3ff24f1bb6fa834a2c9c3283?v=4f874e88e46a4f54afd8bf62f1db19ed">External Handbook</a> </span></p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;"><a href="https://www.prolific.com/">Website </a></span></p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;"><a href="https://www.youtube.com/@JoinProlific">Youtube</a> </span></p>
<p style="text-align: center;"> </p>
<p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>Privacy Statement</em></span></p>
<p style="text-align: left;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt;">By submitting your application, you agree that Prolific may collect your personal data for recruiting and global organization planning. Prolific's <a href="https://www.notion.so/prolific/Policy-Privacy-Notice-for-Candidates-f94a136a67544388b4888bc436451b57">Candidate Privacy Notice</a> explains what personal information Prolific may process, where Prolific may process your personal information, its purposes for processing your personal information, and the rights you can exercise over Prolific use of your personal information.</span></p>
<p style="text-align: center;"> </p>
Marketing Jobs at Prolific
Senior Growth Marketing Manager, Research Prolific Prolific is not just another player in the AI space – we are the architects of the human data infrastructure that's reshaping the landscape of AI development. In a world...