About F2

F2 is the AI platform for private markets investors. We’re building the first vertically integrated AI system purpose-built for investment professionals. Our technology transforms complex, unstructured deal materials into auditable, intelligent insights within minutes — empowering private equity, private credit, and commercial banking teams to move with speed, accuracy, and conviction.

Our mission is bold: to become the intelligence layer for the private capital ecosystem.

We’re doing for finance what Cursor did for coding, Bloomberg did for trading, and Figma did for design.

F2 is growing 40x year-over-year, backed by leading investors including NFX, Y Combinator, and Left Lane Capital, and built by a team of Wall Street operators and Silicon Valley engineers.

The Role

We’re hiring a Head of Growth to architect and scale the engine behind our next stage of revenue and brand expansion. You’ll own demand generation, growth strategy, social presence, events, and the management of our performance marketing agencies. Your work will accelerate pipeline creation and strengthen F2’s position as the category-defining AI platform for private markets.

This role is ideal for someone who has helped scale an AI-native B2B platform, thrives in high-growth environments, and brings an AI-first mindset. You’re equally comfortable thinking big and executing scrappy, guerrilla tactics with high velocity.

What You’ll Own

Growth Strategy and Leadership

Build and execute F2’s growth roadmap tied to revenue, pipeline, and market expansion goals.
Prioritize high-impact channels and experiments while maintaining disciplined resource allocation.
Serve as the senior growth partner to the CEO, Sales, and Product leaders.
Lay the groundwork for future team expansion, including systems, reporting, and repeatable playbooks.

Agency and Vendor Management

Manage all third-party agencies to maximum effect, not as a doer but as the strategic owner for PR, paid search, social, campaigns, and marketing design
Set strategy, define goals, oversee creative, and rigorously evaluate channel performance.
Hold agencies accountable to measurable pipeline and CAC-focused outcomes.

Demand Generation and Pipeline Growth

Own multi-channel demand creation across paid, organic, outbound, partnerships, and events.
Build audience segmentation frameworks and nurture paths that convert interest into qualified pipeline.
Collaborate closely with Basile and the Sales team to optimize lead routing, scoring, and velocity.

Brand, Content, and Social

Own social media end-to-end with a daily content cadence using AI and off-the-shelf tools.
Develop thought leadership, visual assets, and category-defining narratives that elevate F2.
Drive influencer outreach and cultivate relationships across private markets, AI, and fintech communities.
Grow brand awareness, followers, and impressions while tying social activity to top-of-funnel metrics.

Events, Field Marketing, and Community

Orchestrate high-impact events, such as Executive dinners, Roundtables, Conferences, and Webinars.
Handle strategy, logistics, programming, and follow-up motions that convert engagement into pipeline.
Build F2’s presence across the NYC private markets ecosystem through creative, on-the-ground programs.

Analytics and Performance

Own dashboards, attribution, and funnel analytics using HubSpot, Salesforce, and AI tools.
Define and measure growth KPIs, including MQLs, SQLs, CAC, engagement, and pipeline contribution.
Build the performance reporting infrastructure that will scale with a future VP Marketing organization.

What We’re Looking For

6–10 years in growth or marketing at high-growth B2B SaaS companies.
Experience scaling from ~$1M to $20M ARR with tight alignment to Sales.
Skilled in managing high-performance agencies and cross-functional partners.
Proven ability to run scrappy, creative, guerrilla-style campaigns that drive outsized impact.
Expertise in demand generation, social strategy, and event-led growth.
Hands-on fluency with HubSpot, Salesforce, and AI tools for automation and content creation.
Strong communicator who operates with autonomy and brings clarity, speed, and experimentation to the team.

About You

You’re a builder who turns ambiguity into structure and motion.
You execute quickly, test aggressively, and operate with an AI-native mindset.
You’re comfortable being both strategic and extremely hands-on.
You bring the polish to work with executives and the scrappiness to ship daily.
You thrive in high-growth environments where speed, creativity, and measurable impact matter.

Why F2

Build and lead the growth engine at a defining moment for the company.
Work closely with the CEO and senior leaders in a high-ownership environment.
Shape how private markets adopt and operationalize AI.
Competitive compensation, equity, and benefits.
Collaborate in a strong NYC in-person culture.

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