CRM Manager – Noted. Aromas

South Manchester/Remote initially

About Us:

At Noted Aromas, we’re on a mission to make high-quality fragrances accessible to everyone. Born in the UK and built by a passionate team of fragrance experts, we create scents inspired by timeless favourites that people can enjoy every day.

We’re a growing, fast-paced business with big ambitions and we know our success comes from the people behind it. That’s why we foster an open, collaborative, and inclusive culture where ideas are encouraged, talent is developed, and every team member plays a part in shaping our journey.

Joining Noted Aromas means more than just a job. It’s an opportunity to be part of a company that values creativity, celebrates individuality, and is redefining what everyday luxury can mean.

The Role:

The CRM Manager will take ownership of driving customer retention, engagement, and lifetime value by executing a comprehensive customer relationship management strategy. The successful candidate will be responsible for creating personalised marketing campaigns, managing customer data, and utilising CRM tools to enhance the overall customer experience.

This position requires a mix of creativity, analytical skills, and strong technical knowledge of CRM platforms.

Responsibilities:

• Develop and implement CRM strategies to enhance customer engagement, retention, and loyalty.

• Manage and optimise CRM tools, systems, and platforms to deliver personalised marketing campaigns across multiple channels (email, SMS, push notifications, etc.).

• Analyse customer data to identify trends, behaviours, and opportunities for growth, segmenting audiences for tailored marketing initiatives.

• Create and execute lifecycle marketing campaigns, including welcome journeys, re-engagement campaigns, and loyalty programs.

• Collaborate with the marketing, product, and customer service teams to ensure alignment of CRM efforts with broader business objectives and initiatives.

• Track, measure, and report on CRM campaign performance, providing actionable insights to continuously improve customer retention efforts.

• Develop a deep understanding of our customer base and their preferences to craft highly personalised experiences that drive loyalty and repeat business.

• Ensure the maintenance of an accurate and up-to-date customer database while complying with data privacy regulations (GDPR).

• Stay up-to-date with the latest trends in CRM, e-commerce, and beauty industry best practices to ensure we remain competitive and innovative.

Skills:

• Minimum 3 years of CRM experience, preferably in retail eCommerce.

• Proficiency with CRM platforms and marketing automation tools.

• Strong analytical skills and experience with data analysis and reporting.

• Excellent verbal and written communication skills, with the ability to create compelling content.

• Ability to design innovative CRM campaigns that engage diverse audiences.

• High level of attention to detail when managing data and executing campaigns.

• Experience with A/B testing and optimisation of CRM initiatives.

• Collaborative mindset, with a track record of working cross-functionally to deliver results.

Benefits:

Bupa Healthcare

Flexible Working

25 days annual leave plus bank holidays

Enhanced maternity, paternity, and adoption leave

eComplete

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