Explore the top digital marketing agencies across London, uncovering hotspots for marketing talent and those agencies leading the field in innovation.
Finding a truly great digital marketing agency can be a game-changer for companies of all sizes, tapping into knowledge and skill and developing strategies that produce tangible results. The power of digital marketing can be transformative in terms of brand awareness, audience perceptions and visitor engagement, and the quality of your digital marketing team can make a huge impact.
Digital Marketing Jobs Board has collated our suggestions for the best London-based digital marketing agencies to introduce you to the breadth of professional services available for businesses in the capital.
If you're a marketing professional looking for opportunities in London, this guide also serves as your insider's view of the top digital agency employers in the city.
Highest-Rated London Digital Marketing Agencies for SMEs and Entrepreneurs
Companies at every lifecycle stage benefit from digital marketing expertise, but newer businesses and those who have achieved moderate success often need that extra push to become established and unlock the marketing approaches that will help them scale.
Brave Bison
Brave Bison offers high-performance digital marketing strategies with a range of precision-focused arms of the business, such as Brave Bison Commerce and Social Chain by Brave Bison. The award-winning agency focuses on effective strategy design and implementation and covers all of the essentials, including SEO, paid media and digital PR.
Website: bravebison.com
Fifteen
Fifteen digital marketing agency was first launched in 2004 and has since become synonymous with data-driven solutions for businesses, with services such as website design, web development, digital marketing strategy, branding design and graphics – making Fifteen a perfect match for businesses that need this level of professional creativity to bring their visuals and brand assets to the next level.
Website: fifteen.co.uk
CEEK Marketing
Working with CEEK is a good option for businesses looking to grow through social media marketing and a cohesive digital approach, with an emphasis on revenue growth through social media management and engagement, combined with influencer marketing, paid promotions and SEO marketing – it offers an ‘unfair advantage’ to the brands with the greatest potential in each sector.
Website: ceek.co.uk
Hallam
Another multi-award-winning agency, Hallam has teams throughout the UK, including in Nottingham and London, awarded a place in the Sunday Times shortlist of the 100 best places to work in Britain. The strategic digital marketing firm has represented some impressive clients, including Boots, LG and the BBC, and uses performance marketing to build brands.
Website: hallam.agency
Recommended Digital Marketing Agencies in London for Established Companies
While all organisations want to scale and grow, the skills and knowledge necessary to support established brands differ slightly and can help unpick concealed issues or opportunities to ensure that companies with a long-standing reputation adjust their approach to meet evolving market trends.
adaptive & Co
adaptive & co is a digital marketing consultancy that uses data insights to achieve superior growth for organisations with ambitious targets. Alongside strategic action plans to produce higher ROI than other digital marketing exercises, the firm eliminates wastage by using exacting data analytics to strip away any promotional investments that are under or non-performing.
Tangent
Working with client companies as a digital partner, Tangent concentrates on design, engineering and optimisation using product strategy and design combined with tech advancements to introduce organisational efficiency to help clients to scale faster and expedite logistics. The majority of Tangent clients are well-known brands or those with significant potential to scale.
Vertical Leap
This agency makes recommendations and strategic decisions based on evidence analytics and is part of a broader group with over ten agencies and 800 global staff. Vertical Leap offers content marketing, conversion optimisation, digital PR, web design and builds and data analytics, using clever automation technology to deliver search marketing results with big enterprise clients including Amazon, Experian and KFC.
Greenpark
Part of a global agency with hubs in London, Sao Paulo and Singapore, Greenpark works with household name brands, using tech solutions, content marketing and SEO with an emphasis on content to create performance strategies. Most Greenpark clients are large brands such as Campari, Unilever and Danone.
Top London Digital Marketing Agencies for B2B Businesses
B2B marketing varies, since the techniques, data extraction and sales funnels companies use will naturally differ, given that their audience will normally comprise professional buyers and procurement teams rather than individual consumers. High-performing B2B digital marketers may cover a range of specialisms, whereas others will be entirely focused on this part of the marketing industry.
The Marketing Practice
This digital marketing agency provides services specific to B2B marketing, with an array of services to help improve branding, positioning and every aspect of a client’s sales funnel, with a team of 500 tech experts with B2B expertise. The Marketing Practice has offices in London, Sydney and New York, well-aligned with the needs of companies looking at globalisation as a marketing approach.
Fat Beehive
Fat Beehive isn't so much focused on B2B but slots well into this section on the best London digital marketers for niche projects since the firm provides ethical digital services, concentrating on work with social enterprises, charities, non-profits and NGOs. The needs and objectives of a non-profit organisation are considerably different than a conventional commercial entity, necessitating alternative types of digital marketing work.
Damteq
With three UK locations, Damteq is about human-centric digital marketing, reinforcing technical SEO, UI, UX, web design and PPC services with an intelligent focus on how people think, behave and consume content. The business has clients in 15 countries worldwide and invites companies to get in touch with complex challenges and growth barriers.
Impression Digital
This London digital marketing agency says it helps ambitious multinational brands push boundaries, creating intricate and integrated strategies to help companies establish themselves as market leaders. Impression Digital is all about positive social impacts and accelerating results by diving into trends and evolving opportunities within the digital landscape.
Website: impressiondigital.com
Questions to Help You Choose the Top London Digital Marketing Agency
Our shortlists of the highest-rated London digital marketing agencies should give you a great starting point, whether you're a business looking to hire top-tier talent or a skilled digital marketing professional keen to find an agency with the right ethos and workplace culture.
Next, we look at six questions to ask any prospective digital marketing agency, from the perspective of a client company, to help you narrow down your selection and get to understand what an agency has to offer you.
1. What Results Have You Achieved for Other Clients, and Can I Ask for Testimonials?
Now, every business knows that a proven track record speaks volumes, but a superb digital marketing agency won't solely tell you they've helped grow a business or that they have improved revenues for X% of their client book. Instead, they'll be able to showcase figures, metrics and statistics to demonstrate their abilities.
It’s always worth having a look through a digital marketing agency’s portfolio to see what types of clients they work with and represent, but if you can access tangible and real-world outcomes, you should have a better idea about what the marketers might be able to achieve for you.
A digital marketing agency with a rock-solid reputation will usually be happy to offer you some client details to get in touch – with the customer's approval, of course – allowing you to get a first-hand account of another client's experience working with your agency of choice.
2. Do You Have Any Accreditations / Accolades / Awards?
Awards are a fantastic indication that an agency is a market leader, although it is fair to assume that not every brilliant digital marketer will have been in the right place at the right time, particularly since many industry-specific awards are sponsored and may be influenced by contributions from member organisations.
However, an agency should have a good degree of professional experience and be able to back this up with formal knowledge, education and certifications, giving you the assurance that they have the technical proficiency to help you succeed.
Another good option if you're researching an agency is to see if they have been featured as a guest speaker, host or presenter at events and trade conferences, with slots in marketing publications also a positive sign that they are considered a thought leader or have a certain standing within the sector.
3. What Experience Do You Have Working With Clients in My Industry?
Some digital marketing agencies have a broad scope, whereas others will narrow down their work to specific fields, sectors or industries. That may not be relevant depending on the specificity of the industry you work in, but ideally, you need a London digital marketer with other clients in a similar space.
For example, if your digital marketer has worked with numerous clients who are also involved in e-commerce, logistics, shipping or beauty products, even if they aren’t competitors or have a different product type, they'll already have at least a basic idea of the opportunities, risks and market stability that may inform the strategy they suggest.
4. Have You Worked With Other Businesses at a Similar Growth Stage?
Alongside sector experience, it can help to choose a digital marketing agency that either specialises in or has worked with clients at a similar stage – whether your business is a start-up, SME, nationwide company or a global brand.
5. Can You Introduce Me to Some of Your Team?
The best agencies are the best because their staff are equally good – and although it’s normal to have an account manager or key contact there is no reason a reputable agency won’t be keen to introduce you to some of the marketing professionals you may be working with.
Communication is also essential, so if you're welcome to meet content creators, graphic designers, social media executives and other strategists, you can get a better feel for the style of the agency and how well it matches your expectations.
6. What Will It Cost to Hire You as My Digital Marketing Agency?
Fees can be a sticky spot because digital marketing agencies in London will likely charge a wide variety of fee structures depending on the nature of the work, the direction and scope of the contract, and whether there are specific tasks you’d like them to take on – such as managing your social media, or securing media mentions through outreach PR.
London is, of course, a pivotal place to do business, but it's also not a cheap city, so it's important to be upfront, even if digital marketers can only give a rough indication at the outset of what they may charge. Others have fixed-price packages, which are ideal for smaller companies and entrepreneurs trying to get the most out of a limited budget.
We hope these recommendations, suggestions and outlines of some of the best London digital marketing agencies help you make informed choices about the right agencies to contact, with links included to more detailed bios through Digital Marketing Jobs Board.
You’ll find the agency’s own short about us section, lists of services offered, and contact details, including a website link, so you can get in touch with the agencies that seem most relevant to your business directly if you’d like to take things further.
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